Our 100% LASH MASCARA coats & thickens each lash while being smudge proof & water resistant. Our no clumping or flaking formula contains no artificial colors, preservatives or fragrances making it ideal...
Our 100% LINE LIQUID EYELINER is now available in eco-friendly glass packaging! It applies smoothly, dries fast & is smudge-proof, long-wearing & nontoxic. Our small & sleek brush applicator allows you to get...
Our Radiant Beauty Collection was curated by the lovely Amber Eldridge of Ms. Centsible & Amanda Reade of A Beautiful Pursuit, for Summer 2016. COLOR DESCRIPTIONA Team is a pinky peach...
Our ADELAIDE GLOSSING LIP SERUM is a light, pale nude with pink tones. Our Glossing Lip Serums are a new take on lip gloss + skincare. Get ready for your lips to...
Our ADELYN GLOSSING LIP SERUM is a medium-toned brownish nude with pink tones. Our Glossing Lip Serums are a new take on lip gloss + skincare. Get ready for your lips to be...
Our AINSLEIGH GLOSSING LIP SERUM is a light pink with a beautiful sheen. Our Glossing Lip Serums are a new take on lip gloss + skincare. Get ready for your lips...
Our ALAINA CITRUS PRETTY BALM is a deep rosy red. Pretty Balms are a moisturizing mix between a lip balm, lip gloss & lipstick all in one. Tinted with natural colors,...
NEW FORMULA: Our Pretty Paint Cream Blush + Lip formula was updated in December 2020 for even more pigmentation & longer wear. Our ALEENA PRETTY PAINT HYDRATING CREAM MULTI-USE BLUSH + LIP is a...
COLOR DESCRIPTION Allison is a deep matte grey green shade, perfect for the crease & outer corner. Also makes a great eyeliner!#rootallison About our finishes: Shimmer • a true shimmery finish Satin...
Our Fall 2019 Collection features four new shades that have us holding on to summer vibes as long as possible! COLOR DESCRIPTION Amanda is a satin pink salmon.#rootamanda #rootfall19collection About our...
Our ANTI-AGING SKINCARE BUNDLE contains everything you need to fight off those pesky signs of aging. Use this powerhouse routine daily to prevent future signs of aging while simultaneously reducing fine lines &...
Our Island Oasis Collection was curated by the lovely Suzi Swope of Gurl Gone Green & Molly Hill of Maison Pur, for Summer 2016. COLOR DESCRIPTION Antigua is a vibrant satin teal.#rootantigua...
Our ANTIOXIDANT BOOST POMEGRANATE + BLUE ALGAE REVIVE EYE CREAM nourishes the skin around your eyes to reduce puffiness, fine lines & dark circles. #ROOTPOMEGRANATE R: RESTORE DIRECTIONSAfter cleanser, serum &...
Our ANTIOXIDANT BOOST POMEGRANATE + CARROT CREAM CLEANSER is designed to gently remove dirt & oil while soothing & softening. Antioxidants fight off daily toxins while naturally plumping the skin,...
Our ANTIOXIDANT BOOST POMEGRANATE + CRANBERRY ANTI-AGING MOISTURIZER is packed with plant powered anti-aging properties, making it the perfect companion to our Antioxidant Boost Pomegranate Serum. This lightweight moisturizer leaves...
Our ANTIOXIDANT BOOST POMEGRANATE + GERANIUM REJUVENATING NECK & FACE CREAM is a whipped hydrating cream packed with antioxidant & anti-aging properties to protect your complexion from daily toxins, deeply...
Our ANTIOXIDANT BOOST POMEGRANATE + VITAMIN C RADIANCE SERUM is packed with plant-powered properties to naturally plump the skin & diminish signs of aging. This serum works to boost the smoothness...
Our Pomegranate Skincare set is perfect for those looking for natural & organic skincare for sensitive & aging skin. Perfect for travel & perfect for gifting!Our Antioxidant Boost Pomegranate Skincare Gift Set...
Our APPLE GLOSSING LIP SERUM is a warm peachy nude. Our Glossing Lip Serums are a new take on lip gloss + skincare. Get ready for your lips to be moisturized all...
Our loose April eyeshadow pigment is a warm rust-brown. Use wet or dry for a stunning natural eyeshadow. #rootapril INGREDIENTSMica, Titanium Dioxide, Iron Oxide, Carnauba Wax1.6 grams TO APPLY Dry: Tap eyeshadow into your...
COLOR DESCRIPTION Arianna is a light neutral gray with a satin finish that makes the perfect all-over lid shade or transition color.#rootarianna About our finishes: Shimmer • a true shimmery finish Satin...
Our loose Armor Gray eyeshadow pigment is a silver metallic gray color. Use wet or dry for a stunning natural eyeshadow.#rootarmorgray COLOR SWATCH INGREDIENTS Mica, Titanium Dioxide, Iron Oxides1.6 grams TO APPLY...
Our AUGUST PRETTY BALM is a timeless deep red. Pretty Balms are a moisturizing mix between a lip balm, lip gloss & lipstick all in one. Tinted with natural colors, Pretty...
Our BALLET PRETTY BALM is a soft shimmery pink. Pretty Balms are a moisturizing mix between a lip balm, lip gloss & lipstick all in one. Tinted with natural colors, Pretty...