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Hey, Pretty!
Welcome to Root! Our goal is to make the highest quality Natural & Organic beauty products anyone can wear & everyone can afford. Healthy & safe makeup shouldn't be a luxury. All of our products are made with natural, skin-loving ingredients & no fillers. Our products are also Vegan & Gluten Free without the steep price tag or loss of quality. We challenge ourselves daily to make the most fun, trendy & truly effective products that you will adore whether or not you need products for sensitive skin. Please don't hesitate to ask for help, we want your Root experience to be the best ever. We know you will LOVE all of our products & we are here to help you get to know them!
xo,
Krista & the Root Team
$ 10.00
INGREDIENTS
Mica, Titanium Dioxide, Iron Oxide, Carnauba Wax
1.6 grams
TO APPLY
TIPS & TRICKS
$ 8.00
What do you get when you blend a moisturizing lip balm, lip gloss & lipstick? PRETTY BALM! Root Pretty Balms are tinted with natural colors to add a boost of color to your pout. Want more color? Build the color by adding more Pretty Balm! Our ultra moisturizing blend of Organic ingredients is 100% Natural & Vegan.
Color Description: Margot is a gorgeous, vibrant pink with a hint of warm purple.
INGREDIENTS • 100% Natural • Gluten Free • Vegan
Organic Olive Fruit Oil, Candelilla Wax, Organic Coconut Oil, Organic Shea Butter, Organic Palm Fruit Oil, Organic Jojoba Seed Oil, Raspberry Seed Oil, Rosehip Seed Oil, Vitamin E, Sunflower Seed Oil, Organic Neem Seed Oil, Organic Rosemary Leaf Extract, Organic Sunflower Seed Oil • May Contain: Mica, Titanium Dioxide, Iron Oxides, Tin Oxide &/or Manganese Violet
3 grams
Handmade in Waverly, Iowa
VIDEOS
$ 14.00
Candy Illuminator is a sweet peachy pink with a radiant finish. Don't forget to use it as a beautiful eyeshadow too!
#rootcandy
APPLY to cheekbones, brow bones, nose & upper lip or all over for an extra glow.
INGREDIENTS
Mica, Titanium Dioxide, Tin Oxide, Iron Oxide, Carnauba Wax
3 grams
$ 14.00
Beach Babe Bronze powder gives your skin a natural, golden glow. This versatile shade also makes a stunning dewy illuminator on darker skin tones.
Mica, Iron Oxide, Titanium Dioxide, Tin Oxide & Carnauba Wax
3.25 grams
$ 12.00
COLOR DESCRIPTION
Colette is a pressed version of our Root favorite loose eyeshadow Tan Rose. Colette is a natural, shimmery tan with dusty pink undertones. Use wet or dry.
TO APPLY
Apply alone or on top of our Prime + Conceal Cream Corrector or Hello Pretty Under Eye Brightener. We recommend using a brush to apply shadow to eyes as an eyeshadow or eyeliner. Apply with a wet brush to intensify the shadow color.
This product comes in the pan only • Create your own palette with our Z•Palettes, Dollup Cases or Pretty Forever Compact.
Ingredients
Tocopherol (Vitamin E) depending on color may contain • Mica, Titanium Dioxide, Organic Rice Powder, Silica, Magnesium Stearate, Organic Grape Seed Oil, Organic Oregano Leaf Extract, Organic Thyme Extract, Organic Olive Leaf Extract, Organic Rosemary Leaf Extract, Organic Lavender Flower Extract, Organic Goldenseal Root Extract, Organic Jojoba Oil, Kaolin, Zinc Stearate, Magnesium Carbonate, Jojoba Esters, Cornstarch, Iron Oxides, Zinc Oxide, Ultramarine Blue
2.5grams
PRODUCT VIDEOS
$ 8.00
What do you get when you blend a moisturizing lip balm, lip gloss & lipstick? PRETTY BALM! Root Pretty Balms are tinted with natural colors to add a boost of color to your pout. Want more color? Build the color by adding more Pretty Balm! Our ultra moisturizing blend of Organic ingredients is 100% Natural & Vegan.
Color Description: March is a bright, natural orange salmon color.
INGREDIENTS • 100% Natural • Gluten Free • Vegan
Organic Olive Fruit Oil, Candelilla Wax, Organic Coconut Oil, Organic Shea Butter, Organic Palm Fruit Oil, Organic Jojoba Seed Oil, Raspberry Seed Oil, Rosehip Seed Oil, Vitamin E, Sunflower Seed Oil, Organic Neem Seed Oil, Organic Rosemary Leaf Extract, Organic Sunflower Seed Oil • May Contain: Mica, Titanium Dioxide, Iron Oxides, Tin Oxide &/or Manganese Violet
3 grams
Handmade in Waverly, Iowa
VIDEOS
$ 26.00
Our custom brushes are handmade in the USA with the softest, silkiest, white vegan bristles.
Our #70 Airbrush Foundation Kabuki is a dense, flat top kabuki brush, ideal for buffing on liquid or powder foundation. After applying your blush or bronze (we recommend the #64 Fluffy Kabuki) use the #70 Airbrush to blend out your blush & bronze for a soft, smooth, airbrushed finish.
Brush Full Length: 5.8"
Brush head width at it's widest point is 1.3"
Brush head length at it's tallest point is .5"
To clean your brushes:
1. Rinse under warm water, always keep the brush bristles pointed down
2. Use our Pretty Brush Cleaner & gently massage the bristles in the palm of your hand, rinse thoroughly
3. Gently squeeze the bristles in a towel & dry with bristles pointed down to avoid water collecting in handle & loosening the brush handle
$ 8.00
Use our Pretty Surface Cleaner Bottle to make up to 280 ounces of surface cleaner with just one bottle of Pretty Everything Soap.
This reusable empty glass bottle features a trigger sprayer that can be switched to stream or spray, as well as off.
To make Pretty Surface Cleaner, simply at 1.75oz (or 3.5 tbsp) of Pretty Everything Soap to the bottle and fill with warm water. It's best to use within 2 weeks of making, which won't be hard to do, as it smells so great with all 3 naturally scented Pretty Everything Soaps that you won't want to stop cleaning!
Feel free to play around with the dilution rate based on your cleaning needs. We recommend diluting between 5-15%, our recipe is diluted at 11%.
16 ounce, empty glass bottle
$ 8.00
What do you get when you blend a moisturizing lip balm, lip gloss & lipstick? PRETTY BALM! Our Pretty Balms are tinted with natural colors to add a boost of color to your pout. Want more color? Build the color by adding more Pretty Balm! Our ultra moisturizing blend of Organic ingredients is 100% Natural & Vegan.
Color Description: Candace is a gorgeous medium toned brown.
#candaceprettybalm
INGREDIENTS • 100% Natural • Gluten Free • Vegan
Organic Olive Fruit Oil, Candelilla Wax, Organic Coconut Oil, Organic Shea Butter, Organic Palm Fruit Oil, Organic Jojoba Seed Oil, Raspberry Seed Oil, Rosehip Seed Oil, Vitamin E, Sunflower Seed Oil, Organic Neem Seed Oil, Organic Rosemary Leaf Extract, Organic Sunflower Seed Oil • May Contain: Mica, Titanium Dioxide, Iron Oxides, Tin Oxide &/or Manganese Violet
3 grams
Handmade in Waverly, Iowa
VIDEOS
$ 10.00
INGREDIENTS
Mica, Titanium Dioxide, Iron Oxide, Carnauba Wax
1.5grams
TO APPLY
TIPS & TRICKS
$ 14.00
$ 14.00
$ 8.00
What do you get when you blend a moisturizing lip balm, lip gloss & lipstick? PRETTY BALM! Our Pretty Balms are tinted with natural colors to add a boost of color to your pout. Want more color? Build the color by adding more Pretty Balm! Our ultra moisturizing blend of Organic ingredients is 100% Natural & Vegan.
Color Description: Cassy is a medium toned dusty rose color.
#cassyprettybalm
INGREDIENTS • 100% Natural • Gluten Free • Vegan
Organic Olive Fruit Oil, Candelilla Wax, Organic Coconut Oil, Organic Shea Butter, Organic Palm Fruit Oil, Organic Jojoba Seed Oil, Raspberry Seed Oil, Rosehip Seed Oil, Vitamin E, Sunflower Seed Oil, Organic Neem Seed Oil, Organic Rosemary Leaf Extract, Organic Sunflower Seed Oil • May Contain: Mica, Titanium Dioxide, Iron Oxides, Tin Oxide &/or Manganese Violet
3 grams
Handmade in Waverly, Iowa
VIDEOS
$ 10.00
INGREDIENTS
Mica, Titanium Dioxide, Iron Oxides, Carnauba Wax
1.35 grams
TO APPLY
TIPS & TRICKS
We will be holding not one, but TWO Model searches, one this Fall, and one in Spring 2019. Each search, we will select SIX fresh faces that will be committed to representing Root for their 6 month term. We're excited to bring a unique group of faces together that every Root customer can relate to!
We believe in showcasing our customers & real people instead of hiring professional models to represent our brand. And since day one, we have only used customers & ourselves to display our natural beauty products. Are you creative, have a talent for taking high-quality photos & a dedicated passion for Root? ...then this gig is for you! Find out how to enter >
