black friday sale

25% OFF EVERYTHING

& free Infinity Cream
Pigment Duo with $150

SHOP OUR NONTOXIC BEAUTY BEST-SELLERS

our founder's 2023 must-haves in organic beauty

Wonder Foundation

4.3
Rated 4.3 out of 5 stars
17 Reviews
$ 18.00

Pretty Booster+

4.8
Rated 4.8 out of 5 stars
75 Reviews
$ 24.00

100% Lash Natural & Organic Mascara

4.5
Rated 4.5 out of 5 stars
386 Reviews
$ 18.00

Sweet Orange Wonderlip Repair + Condition Lip Balm

4.9
Rated 4.9 out of 5 stars
10 Reviews
$ 18.00
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Olivia • Glossy Vegan Lip Oil

4.3
Rated 4.3 out of 5 stars
4 Reviews
$ 18.00

Calming Complexion Lavender + Apricot Soothing Moisturizer

4.9
Rated 4.9 out of 5 stars
90 Reviews
$ 18.00

Bakuchiol + Hyaluronic Acid Serum

4.8
Rated 4.8 out of 5 stars
55 Reviews
$ 28.00

Skin Bliss Blue Tansy + Blackberry Oil Cleanser

4.6
Rated 4.6 out of 5 stars
14 Reviews
$ 26.00

crafting truly nontoxic beauty since 2013 • loved by 60,000+ customers

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GLUTEN FREE

CRUELTY FREE

NONTOXIC

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Our freshest natural + organic releases

Wonder Foundation

4.3
Rated 4.3 out of 5 stars
17 Reviews
$ 18.00

Olivia • Glossy Vegan Lip Oil

4.3
Rated 4.3 out of 5 stars
4 Reviews
$ 18.00

Lidia • Glossy Vegan Lip Oil

4.5
Rated 4.5 out of 5 stars
2 Reviews
$ 18.00

Madalynn • Glossy Vegan Lip Oil

4.6
Rated 4.6 out of 5 stars
5 Reviews
$ 18.00

Nicole • Glossy Vegan Lip Oil

4.5
Rated 4.5 out of 5 stars
4 Reviews
$ 18.00

Annie • Glossy Vegan Lip Oil

4.7
Rated 4.7 out of 5 stars
3 Reviews
$ 18.00
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black friday deal

free with $150+

Infinity Cream Pigment Duo
creamy, buildable, long-lasting pigment

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BLACK FRIDAY

25% OFF & FREE GIFT WITH $150

GIVING BACK

We are passionate about spreading Root love & happiness. That is why we proudly donate 1% of sales to several hand-picked charities each year.

REAL BEAUTY

Showcasing real beauty is important to us. That's why we use real customers & ourselves in all of our marketing & website.

YOUR BEAUTY BFF

Your happiness is our top priority. We are here to help every step of the way. Text us anytime at 877-773-8890 for beauty assistance.