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NEW releases

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Daylight Pore Minimizing Primer • SPF 30

$ 22.00

100% Lash Natural & Organic Mascara

$ 16.00$ 18.00

Ainsleigh • Glossing Lip Serum

$ 18.00

Evie • Glossing Lip Serum

$ 18.00

hey pretty,
WELCOME TO ROOT


OUR GOAL IS TO MAKE THE HIGHEST QUALITY NATURAL & ORGANIC BEAUTY PRODUCTS ANYONE CAN WEAR & EVERYONE CAN AFFORD.
Healthy & safe makeup shouldn't be a luxury. All of our products are made with natural, skin-loving ingredients & no fillers. Our products are also Vegan & Gluten Free without the steep price tag or loss of quality. We challenge ourselves daily to make the most fun, trendy & truly effective products that you will adore whether or not you need products for sensitive skin. Please don't hesitate to ask for help, we want your Root experience to be the best ever.

xo, Krista & the Root Team

TRENDING now

Top Products This Week

Katherine • Pretty Paint Cream Illuminator

$ 16.00

Trial Pure Glow Chamomile + Prickly Pear Organic Beauty Balm

$ 12.00

Pretty Hair Day Hibiscus + Marshmallow Root Glossing Hair Mask

$ 26.00

Moroccan Lava + Rosehip Resurfacing Clay Mask

$ 14.00$ 18.00

Made in the USA • Vegan • Organic • Gluten Free • Paraben Free • Cruelty Free
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