Pretty Blog filter by Behind the Scenes

  Root is Turning 6! Help us Celebrate With One of Our Biggest Sales of the Year! About six years ago, Krista was on the hunt for natural beauty products she could trust. She couldn’t find products that lived up to her standards anywhere, so she decided to make them herself. What started as a hobby in Krista’s kitchen has grown into a company beyond her wildest dreams. Six years...

Seven of us Root gals recently traveled to Dallas to take on RISE, a personal growth conference hosted by Rachel Hollis. If you don’t know who she is, look her up! She’s an incredible author & motivational speaker, working to inspire other women. Those two days at the conference were full of tears (more than we’d like to admit), dancing, happiness & inspiration. We came back so inspired & want...

Get ready for our most luxurious packaging yet. Our skin, hair, body & home products are taking it to the next level with a massive makeover just in time for National Pink Day. From glass packaging to a new naming system & fresh, updated labels, this rebrand is stepping it up.

Here at Root we believe in caring for the environment. After all, it is our home. We’re constantly aiming to reduce our environmental footprint, & we encourage you to do the same. You may think one person can’t make a difference, but think about the world we could create if every person changed just one habit. You can make a difference. Your habits matter.

Go ahead & mark your calendars for National Pink Day on June 23 because from now on, we will be announcing MAJOR sales & surprises on that day every year! You can think of it as Black Friday, but in June. For early access to the sale, be sure to join the Root Pretty Club on Facebook! Get your wish lists ready for National Pink Day, babes! We can’t wait to celebrate!

The time has come for you to finally get to know all of our Root Models! Two times each year we host the Root Model Search, inviting real customers to be a key part of our team. Up to six models are selected each term based on talent, high-quality content and of course, a dedicated passion for Root. This group of women puts in so much hard work to help us...