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Root Transforms Beauty Industry with New Refill Options

by Kayla Reusche on April 21, 2020

Create less waste. It's important.

The days of single-use makeup containers are over. Our highly anticipated zero-waste project is finally here! Get your makeup stashes ready for compostable ECO Refills & glass Pretty Forever Jars!

Our carbon footprint is always at the front of our minds, & we make every effort to reduce, reuse & recycle here at Root. This release is a huge step for us & the beauty industry, & we hope you’ll join us in our zero-waste beauty journey!



Now let's get into the details. What's included in this new release, & what do you need to know?


ECO Refills

All of our powder products are available in ECO Refills, including everything from foundation, blush, eyeshadow & even our Pretty Hair Day Dry Shampoo. Our innovative refill pouches are made from plant-based material derived from corn, making them compostable & beneficial to the earth!

Two of our most popular products, Pearl Powder Mineral Foundation & Organic Aloe Setting Silk, are also available to purchase in bulk refill pouches. This means double the product, less packaging AND saving money - a win-win-win!

Pretty Forever Jar

Our Pretty Forever Jar is a gorgeous glass alternative, designed to store any of our loose powder cosmetics. While plastic loses its integrity over time, glass can be recycled over & over again, making our Pretty Forever Jar a true zero-waste product.

You can purchase our Pretty Forever Jar individually, or you can purchase it prefilled with the product of your choice. Foundation, Setting Silk, bronze, blush & illuminators are all available to purchase prefilled in the Pretty Forever Jar. Now you can personalize your beauty routine like never before with the option of plastic or glass.


How to Fill Your Pretty Forever Jar

Filling your Pretty Forever Jar is super simple!

1. Remove the sifter from the Pretty Forever Jar. To remove the sifter from the jar, take any plastic card (like a credit card) & insert it between the sifter & the jar. Shimmy it around until you hear the sifter pop off, & you will be ready to refill!

2. Fill your Pretty Forever Jar. The easiest way to fill your Pretty Forever Jar is to cut the refill pouch lengthwise to expose the majority of the product. Then, simply take a small spoon & transfer the powder from the pouch to the jar.

3. Pop the sifter back on. Before replacing the sifter, gently tap your jar on the counter to pack the product down. Then, place the sifter back on & pop it into place.

Even if you don’t have a Pretty Forever Jar, we still recommend refilling your original plastic containers. Not only will it save you money to purchase refills, but it will save on packaging too! The plastic containers can be refilled using the same steps as the Pretty Forever Jar. For a video demonstration, be sure to check out our video above.

Are you ready to transform your makeup routine into a zero-waste experience? Check out our other ECO initiatives & see how you can help create less waste.

215 comments
by Soraya M on July 02, 2020

I recycle and buy products with less packaging.

by Debra Branigan on July 02, 2020

I admire your efforts to do what you can to be more eco-friendly and sustainable. Your products sound like something I would appreciate using.

by Christal Brancato on July 02, 2020

These products are great especially since theyre all natural

by Robert Schulz on July 02, 2020

recycle

by Patty Anderson on July 02, 2020

I love that everything is eco package too! Great products!

by Deborah Butler on July 02, 2020

Thanks, great packaging

by Marcy on July 02, 2020

Yay for cutting down on waste! I love being able to refill my products!

by Abby on July 02, 2020

So excited to try these and love that they’re eco friendly! I got my first order last week-the charcoal cleanser and I love that it’s in a glass bottle.

by Jenna on July 02, 2020

Can’t wait to finish off my jars to be able to reorder the eco refills! 😍 Such amazing eco options! Thanks, Root!

by Kelli Eshelman on July 02, 2020

I absolutely love that a friend mentioned your company. I’m now obsessed with every new product I try. To reduce my household’s footprint we use reusable grocery bags, have a water filter in the fridge, recycle, and are mostly/entirely plant based (hubby still eats meat e.t.c some of the time).

by Christina Gould on July 02, 2020

I reduce my environmental footprint by not going anywhere. Thanks for the giveaway!

by tiffany dayton on July 02, 2020

It is a pretty blog with pretty things.

by Wendy Parr on June 26, 2020

I love that this company is so eco friendly and the products are amazing. We love to recycle at our house! Great for the environment and fun for my kids!

by Paloma on June 26, 2020

Love love love that y’all are so in tune with what this world needs! I’ve been trying to waste less by using glass food storage, saving jars to store pantry items in, and using cloth napkins!

by Nataly Kratos on June 19, 2020

Hey! I was referred by a friend and I have loved all the makeup and how clean it is, awesome!

by John Sweeney on June 19, 2020

buying stuff with less packaging

by Yan B on June 19, 2020

Great idea

by Jennifer Z on June 19, 2020

I am trying to use eco-friendly options whenever I can. Great idea!!

by Leslie Carl on June 11, 2020

I try to make it a habit to always pick up trash on our daily walks as well as when im floating around the river in my kayak. I have been trying to teach my 5 and 3 year old granddaughters about recycling and not wasting and leaving a heavy "footprint "

by Vicki on June 11, 2020

Can’t wait to try your stuff. And glass is awesome.

by Kriss K on June 11, 2020

My dad was green before it was a term. We drove to Corvallis to make our own granola, he drove an old VW bug because it had great gas mileage, he reused containers instead of Tupperware and he monitored that thermostat like a warrior. I make my own jam and reuse containers. I walk as much as possible. I don’t throw away..did you know that senior centers love movies, magazines and books? Or the one we found that takes appliances and any household item you have like a blender? I love companies that are for sustainable living. Even the fashion industry is joining in!!

by Sandy Klocinski on June 11, 2020

I’ve med the switch to reusable items. I refuse plastic as much as I can every day.

by Holly on June 11, 2020

Root is the best! I have sensitive skin and I finally found products and help my skin without irritating it! plus I know its non-toxic which is what I was looking for when I decided to switch to all natural non-toxic lifestyle.

by Rajee Pandi on June 11, 2020

Love the carbon footprint helps to reduce

by Emily on June 11, 2020

When I use electrical appliances like a curling iron, laundry dryer or stove, Turn the item off before I am finished and use the residual heat to complete the task.

by Courtney H on June 11, 2020

I do my best to use reusable storage bags! I take my lunch a ton and I’ve noticed I waste a lot if I don’t put it in a reusable containers. I’ve found silicone reusable bags and I am OBSESSED

by Madeline on June 11, 2020

I love this concept!

by Elisa on June 11, 2020

I recycle, I try to plant a minimum of 5 trees a year. I dont litter. I donate to earth / green charities.

by Janelle Marlow on June 11, 2020

Love root products! Foundations match my skin tone amazingly, something I’ve struggled with for years.

by Dawn on June 04, 2020

I love Root products <333

by Ashley Lindley on June 04, 2020

I cannot get over my new Pretty Jar! So easy to use (just as shown) and it makes me feel better to know that I won’t be adding to the amount of plastic being manufactured with each of my purchases (at least not for these products). I also love that I can just throw the refill bags right into my compost bin as well as the packing peanuts from my shipments ❤️

by Katie T on June 04, 2020

We recycle! I make my own laundry detergent and put it in the same refill container each time.

by Kate on June 04, 2020

I always recycle whatever I can. I’ve taught my daughters and husband to recycle too! We also reuse whenever we can to reduce our carbon footprints.

by Kendra on June 04, 2020

Thank you thank you thank you for moving to zero waste!

by Heather Mask on June 04, 2020

I love giving sample sized products as stocking stuffers, and I get items for myself each year too. Then, when we travel, I keep refilling sample size containers to use when away from home.

by Tasheena on June 04, 2020

will the Pretty Forever Jars come in different sizes?

by Jackie Preston on June 04, 2020

Love the refill packets! Already used for my Candy illuminator!

by KAM on June 04, 2020

Love this! I try to reduce waste whenever possible :)

by Crystal Cornell on June 04, 2020

I love that Root is always learning new ways to reuse items!

by Kathleen on June 04, 2020

I use glass jars and straws!

by Elissa Mara Monteiro on June 04, 2020

I reduce my environmental footprint by reusing plastic containers/ jars from the grocery store, opting for reusable products like fabric grocery store bags, I use environmentally friendly cleaning products, and always use a reusable water bottle.

by Janet Smith on June 04, 2020

I no longer use plastic water bottles and always buy refillable products when I can!

by Amy on June 04, 2020

Thank you for your ongoing commitment to sustainability! Look good and do good.

by Gennifer Schroeder on June 04, 2020

I’ve been slowly working our household to more environmentally friendly options, LED lights, natural cleaners, reusable water bottles, reusable storage options. There’s so many ways to change over to reduce waste

by Jenn Barile on June 04, 2020

I am plant based! My house recycles & I’m kinda crazy about it(if u ask my kids😂🤣😂). I always carry my refillable, reusable water bottle. Shop & donate at my local thrift stores.

by Kim N on June 04, 2020

I walk instead of driving when I can and I recycle. Thanks for the #giveaway

by Lindsay Triplett on June 04, 2020

I am teaching my girls about recycling and we use reusable water bottles instead of a new one each time we want a drink!

by Beverly on June 04, 2020

I enjoy composting and collect rainwater as much as possible to water my vegetable and flower gardens. I don’t have a recycle station locally, but when I drive in to the city to visit family I take my items to be recycled.

by Callee Norman on June 04, 2020

I am a new customer and I love all the products I have received so far!

by Leah W on June 04, 2020

Thanks for helping to make the planet as pretty as you make us ❤️🙃

by Mya Murphy on June 04, 2020

I travel across the US cleaning up homeless camps.

by Jessica W. on June 04, 2020

We recycle and I try to buy from environmentally friendly companies.

by Brad on June 04, 2020

My wife loves this stuff. So glad there’s products that are good for her skin!!!

by Brooklynn on June 04, 2020

I’m so impressed. I was getting really excited to get to know Root and the glass jar seals the deal for me!! Thank you so much for offering this option!

by Lily Kwan on June 04, 2020

I try to recycle whenever possible.

by Stephanie on June 04, 2020

I would love more products to be palm oil/ palm oil derivative free. Also, do the forever jars come with this the wax cardboard on the inside of the lid like the original jars have had? It’s sooo much better without that especially when you use the foundation wet by adding water in the lid! I love this brand!

by Kristina Bree Dreher on June 04, 2020

Love this!

by vicky molina on June 04, 2020

love the concept

by L. Emmaline on June 04, 2020

I recycle flexible, soft plastics. You would not believe the amount I come across…

by jason kinnin on June 04, 2020

Brita bottle

by Thais on May 28, 2020

I always always use my refillable water bottle and use my refrigerator filter water instead of buying plastic water bottles at the store! Saves the planet & my wallet lots of money! :)

by Celine Ramsey on May 28, 2020

I use a reusable water bottle. I’m excited to receive my first pretty forever jar!!

by Dana Rodriguez on May 28, 2020

I really love this idea! We recycle and use eco friendly products as much as possible.

by Ama on May 28, 2020

I am so excited to try out your products. I love the fact that your products are natural and how eco conscious your organization is.

by Sylvie Routh on May 28, 2020

Love love the refillable jars! Mine are coming in this week. I’ve been slowly but surely replacing most plastic in my house with glass and adding that to my beauty routine is exciting.

by Sylvie Routh on May 28, 2020

Love love the refillable jars! Mine are coming in this week. I’ve been slowly but surely replacing most plastic in my house with glass and adding that to my beauty routine is exciting.

by paige chandler on May 28, 2020

I no longer drink from plastic water bottles and I just changed to eco friendly light bulbs

by Lauren on May 28, 2020

I just recently was introduced to this makeup! But I LOVE it and can NOT say enough great things. I have great coverage over facial spots and I dont feel like the makeup is caked on or thick at all.

by Dawn B on May 28, 2020

I love the glass jar to help reduce waste. I will definitely be purchasing some for my powder refills😊

by Cheryl B on May 28, 2020

I recycle, use glass containers for food, and consolidate appointments, shopping and errands to reduce car usage.

by Jenn Santiago on May 28, 2020

I love this idea! I’m in the middle of trying to be more eco friendly, and transform my home into a lower waste home. It will be easier when my family and I live in our own little place. I just love your commitment to be so eco friendly. You are running an amazing company, and it makes me love your company, and products even more! Keep it up!

by Sarah Bjork on May 20, 2020

We use reusable zip loc bags and glass containers for food storage. We also use bamboo/coconut dish scrubbers. We have switched all of our household and personal products to clean/low waste brands. And so much more!

by Ashley on May 20, 2020

I am so excited about this! So thankful for a company that not only cares about our skin, but also the environment.

by Jessica on May 20, 2020

Yes! Love this. We started composting a year ago and it’s been such a great experience. I don’t feel so guilty about all those food scraps going down the drain or in the trash. Love that companies are using compostable products for packaging now!

by Danielle on May 20, 2020

We bring our own reusable grocery bags to the grocery store and drink from our trap instead of buying water bottles.

by Erin Qalsh on May 20, 2020

Love we do our best to avoid using disposable products when we can use reusable ones!

by Emily Kriegl on May 20, 2020

Will you eventually transition all products to these eco refills? The bulk items and pretty everything soap is what I have in mind specifically.

by Jessica on May 20, 2020

I’m excited to try this! I will definitely be refilling my plastic jars to keep them out of landfills. I’ve also started using shampoo and body bars instead of gel to reduce plastic waste. It’d be great to see root start a line of bar soap!

by April on May 20, 2020

Love root… I am new to root but it has become an obsession.. 😍

by April on May 20, 2020

I am new to root but it has become a bit of an obsession… So many things i want to try yet.

by Amber Kolb on May 20, 2020

I try and buy products with out plastic packaging as much as possible. We also reuse, repurpose and recycle everything we can!

by Emily Scholten on May 20, 2020

I am in love with all your products and now I’m even more in love. Not only are you creating natural organic makeup and skincare but you’re working on eliminating one time use packaging and that’s incredible. Can’t rave about this company enough.

by Shannon citrino on May 20, 2020

I love the refillable options

by Vero on May 20, 2020

I would love to try it.

by Courtney S on May 20, 2020

I love this new option! I have been working into getting myself into a more Eco friendly lifestyle and this is a beautiful added step in that direction!

by Lindsey Wical on May 20, 2020

I love this idea!! Being able to purchase refillable containers is perfect and eco friendly!

by Kassandra on May 20, 2020

Very cool! Trying my best to reduce first and then reuse and recycle. Ideas like this help us to reuse which is great!

by kathy pease on May 20, 2020

I recycle and try to conserve water and electricity

by Pam on May 20, 2020

I love all things Root. This is just another reason. I tell all my friends and family. Thank you for staying true to your customers.

by Rhea on May 20, 2020

You continue to outdo yourselves making our planet a better place! Bravo!

by Janelle on May 20, 2020

I’ve heard great things about Root- I can’t wait ya o get over and see the store!

by Elizabeth on May 13, 2020

So excited to try this! I’ve been getting more reusable or at least recyclable/compostable items to reduce waste.

by Heather on May 13, 2020

Fantastic idea. Love the refillable options!

by Nancy Rexroad on May 13, 2020

Love your ECO-friendly products. Grand skin products.

by Naomi Armstrong on May 13, 2020

So excited to start reusing my root containers!!

by Laura on May 12, 2020

love the idea of refills, can’t wait to try them!

by Achsah Lionel on May 12, 2020

Love how ecofriendly your products are!

by Achsah Lionel on May 12, 2020

Love how ecofriendly your products are!

by cole mckinnon on May 12, 2020

Gas lamps, turn off electricity, recycle, compose, drink tap water, limit showers, limit paper products, burn cardboard or reuse, etc.

by DDoughtie on May 12, 2020

We recycle everything we can ! I also try to use only natural & organic beauty products & makeup

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