2017 Model Search

Root 2017 Model Search

The time is here for our third annual Root Model Search!
We believe in showcasing our customers & real people rather than hiring models to represent our brand. Since day one, we have only used customers & ourselves to display our natural beauty products! If you are creative, into social media & a diehard Root this gig is for you! Check out our current Spokesmodel, Katherine on her Instagram @rootprettykatherine!

ROUND 1 CLOSED
Round 1 • Two ways to apply:

INSTAGRAM

  1. Post any photo of yourself on Instagram telling us why you would make the BEST Root Spokesmodel, include the hashtag #rootmodel17 (photo must have been posted after September 1 and before September 13, 2016)
  2. Fill out model entry form

FACEBOOK

  1. Post any photo of yourself directly to our Facebook wall with hashtag #rootmodel17 (photo must be posted between September 1 - 13, 2016)
  2. Fill out model entry form

What are we are looking for in a Root model?

There is no specific age or look required to be a Root model! If you have a passion for natural products this is the gig for you! Models chosen will be a huge representation of Root, professionalism is as absolute requirement for this role.

When selecting our Root models we are judging based on the following criteria, here are some tips!

  • Photo quality - the quality of photos submitted plays a huge role in selecting our models, as models will be producing their own photos - unedited photos are preferred & always keep photo background in mind (we find that you can achieve professional photos with an iPhone, we recommend using the "non selfie" side camera & have a friend take your photo for you)
  • Photo lighting - natural lighting is key!
  • Creativity - Think fun, pretty, fresh & light for photos! Having a creative eye for makeup application & being able to portray this to people is a huge factor in selecting our Root models, though being a professional makeup artist is not necessary.
  • Personality - a Root model will be friendly & excited to be a part of our company. Having a passion for natural products will take you far!

What does our Spokesmodel do?

Our Root Spokesmodel will represent us from November 1, 2016 - October 31, 2017!

  • Run her own Root Instagram, posting a minimum of once a day and being very active with followers daily (replying to comments, posting on her Instagram story, etc.). It is important that you are familiar enough with Instagram to run your own account, but we will help mentor you!
  • Producing 1 YouTube video & 1 blog post per month (12 of each total during the year)
  • Our Root Spokesmodel will be featured on our website, social media & marketing.
  • We may also ask our Spokesmodel to travel with us for events throughout the year & beyond.

PRIZES!

1 Spokesmodel Grand Prize:
$3,500 cash, Root Makeup for a year, plus a swag bag of great products from our sponsors!

10 Root Model Prizes:
A prize package worth $250 including Root, Vera Mona ColorSwitch, Dollup Beauty, Swallow's Heart Jewelry & Sophi Nail Polish.

Please direct any questions to us at:
models@rootpretty.com
Subject: 2017 Root Model Search
While we will not claim your photo as our property, by submitting your photo to us you are giving us the right to use that photo on Root's website, advertising & social media.

ROUND 1 CHALLENGE • TWO WAYS TO APPLY!
September 1-13

INSTAGRAM

  1. Post any photo of yourself on Instagram telling us why you would make the BEST Root Spokesmodel, include the hashtag #rootmodel17 (photo must have been posted after September 1 and before September 13, 2016)
  2. Fill out model entry form

FACEBOOK

  1. Post any photo of yourself directly to our Facebook wall with hashtag #rootmodel17 (photo must be posted between September 1 - 13, 2016)
  2. Fill out model entry form
ROUND 2 CHALLENGE, models will be notified by September 14th
September 14-20
  1. Submit 3 new photos of yourself to models@rootpretty.com (focusing on photo quality & lighting) 1 of the 3 photos must be a headshot on a solid white background
  2. Post your headshot to Instagram with hashtag #rootmodel17
  3. Entry must be submitted through the link sent in your Round 2 model email
tip: If you don't have a solid white background use a white poster/foam board
DEADLINE SEPTEMBER 20 • Round 2 models will be given a link on September 14th to submit their Round 2 challenge photos

ROUND 3 CHALLENGE, models will be notified by September 21st
September 21-27
• Fill out model questionnaire
•All models will be posted to our Facebook page - the top 3 models with the most  LIKES will automatically move on to Round 4
DEADLINE SEPTEMBER 27 • Round 3 models will be given a link on September 21st to our model questionnaire
ROUND 4 CHALLENGE, 40 models will be notified by September 28th
September 28-October 11
• Round 4 models will be sent a Root Model pack to produce a 3-5 minute video tutorial (upload to YouTube & paste into official entry form)
• Complete 2 look photos & 3 product photos
DEADLINE OCTOBER 11 • Round 4 models will be given a link on September 28th to submit their Round 4 challenge

ROUND 5 CHALLENGE, 20 models will be notified by October 12th
October 12-24
• Round 5 models will be sent another Root Model pack for their final video
• Submit 5-10 minute Spokesmodel video telling us why you would be the best person to represent Root! We are looking for an inspiring person who wants to share their love of natural products - express which Root products are your go to favorites (upload to YouTube & send link to us at models@rootpretty.com)
• Submit 6 mock Instagram photos with captions
• Submit 250-500 word blog post including up to 5 images
DEADLINE OCTOBER 24 • Round 5 models will be given a link on October 12th to submit their Round 5 challenge
OFFICIAL RULES:
  • To enter you must be 18 years of age (by November 1, 2016) and be located in the USA.
  • You must not be paid or committed to endorse another brand of cosmetics or personal care products.
  • Winning 2017 Root Spokesmodel should be committed to wearing Root for her entire 2017 term.
Winners will be announced October 31st!
Krista Dolash
Krista Dolash

Author



2 Responses

Virginia
Virginia

September 04, 2016

Super excited!! Good luck to all of the contestants!!! Xoxo

Charlotte
Charlotte

September 03, 2016

So excited to enter the Root Model search! I love love Root products!
So happy to have found these products!

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